Wednesday, December 12, 2007

Slightly Less Crappy than bullets, but not the quality of a real column!

Update: Two new posts I actually like up on MVN. There's a happy one and a sad one. Go forth boldly.

Is anyone else perplexed by the fact that LeBron is a truly horrible dresser? It's odd for two reasons; first of all, I assume, like everyone else, that Nike is more or less running LeBron's public life like the mafia ran Tom Cruise's life in The Firm, so I can't figure out why there wasn't a Gulfstream flying from Oregon to Cleveland the first time LeBron came to the sidelines in jeans and a test pattern.

Second, LeBron makes no bones about MJ being his idol, and seems to be on board with Nike's plan of modeling his persona in the Jordan/Tiger mold. Well, a huge part of Jordan's image was of Jordan as consummate businessman and member of high society. We know now that MJ has a serious gambling problem, still rolls with his old enforcer, whips out the cigars and the cards whenever he gets a chance, damn near ran the Wizards into the ground, and isn't doing the best job with the Bobcats so far; he's nowhere near the businessman that Magic Johnson has been into his retirement. Mostly, MJ was a businessman because he let his name on the right things and looked the part. Nike knows this better than anyone, which means LeBron should know it as well. So why does LeBron dress the way he does?

One thing to note is that LeBron's not dressing like a gangster, which set AI's mainstream acceptance back a good 6 or 7 years. He's just dressing like he's intentionally trying to be goofy, which could tie back to his surprisingly wacky turn as the host of the ESPYs, trying to remind us all that he's a big kid at heart beneath the two kids and 90 million dollars and MVP numbers and the absolving of sins. Or it could just be that he was trying to look like Kanye and Maverick Carter told him it looked good. Or it could be the other end of the bet that led to Drew Gooden's ducktail. As we found out far too well recently, Nike really can't keep their biggest clients in check the way we think they can sometimes.

1 comment:

Marcie said...

I was going to comment that I liked that sweater. Just get rid of the jacket, LeBron...

...and then I glanced at the pic you've got of Baron Davis and my brain exploded.